Elevated Gains is a CBD Recovery Bar based out of Denver, CO. We approached this project with the intention of elevating the brand beyond the space it occupied and creating market separation with a design-forward, modern approach.
As a chemically engineered performance product heavily inspired by the outdoors, we wanted to land on a visual identity that captured the technical as well as the adventurous. We found that balance with the graphed mapping of a mountain range layered with clean, straightforward typography and an earthy, muted color palette.
With our focus always being on bold, adventurous work we are so pleased with the way this identity came to life.
Creative Director: Andrew Averso
Design: Andrew Averso, Taylor Ostrum