The restaurateurs opening opening Field Day and Everyday Market in Atlanta’s O4W came to us with one simple request: stand out among Atlanta’s oversaturated, homogenized restaurant market.
After establishing the fun, care-free, inviting personality we were able to land on our bright, playful, and eclectic visual identity. We established this through custom, hand-drawn type / iconography accompanied with collage-style abstract visuals.
We are confident that we achieved our main task and could not have had more fun working with the Field Day / Everyday team.
Creative Director: Andrew Averso
Design: Matt Power, Andrew Averso